E3 Ops Today: Kris Allen, Cobi Jones and more at (RED)RUSH Booth

JOIN CELEBRITIES INCLUDING
KRIS ALLEN AND COBI JONES
TODAY AT E3 TO GAME FOR A CAUSE

The (RED)RUSH Games, Powered by STiKS GAMING,
Will Help Deliver an AIDS Free Generation by 2015

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WHAT: (RED) and STiKS GAMING are teaming up to present The (RED)RUSH Games, giving gamers, fans, and celebrities the chance to compete against each other online and at The (RED)RUSH Games booth at E3. The games are part of a bigger initiative, (RED)RUSH TO ZERO (June 1-10), to raise funds and awareness for the global fight against HIV/AIDS and the goal of delivering an AIDS Free Generation by 2015. Go to RedRush.com.

WHO: Chrysi Philalithes, (RED) Chief Digital Officer
Michael Wasserman and Brett Claywell, STiKS GAMING

WHERE: Booth 1967 on the North Part of the South Hall

WHEN: Wednesday, June 6 from 10am to 6pm
Thursday, June 7 from 10am to 4pm

Special Photo/Media Opportunities*:

Wednesday, June 6
· 11am
o Glen Powell
o Jon Hines
o Stephen Taylor
o Kevin Alejandro
o Brea Grant

· 12pm
o Andrew Bowen
o Jonathan Mangum
o tWitch
o MaddChad

· 12:30pm
o Fatal1ty

· 1:00pm
o Colleen Shannon
o Robbie Jones
o Stephen Glickman
o Rome Ramirez

· 2:00pm
o Kris Allen – performing & playing
o Ray Ford
o John Salley

· 2:30pm
o Ali Nejad
o Cameron Monaghan

· 3:00pm
o Al Shearer
o Steph Jones

· 4:00pm
o Cobi Jones (Playing FIFA Soccer)

· 5:00pm
o Chris Gayla
o Vince Flood

*Additional appearances will be added to the schedule.

ABOUT (RED)RUSH Games
The (RED)RUSH Games is being powered by STiKS GAMING, and some of the biggest players in the gaming world have come together to support this campaign, including Xbox 360, PlayStation®, EA & 2K.IGN Entertainment, the world’s leading video games media company, is the official media sponsor for The (RED)RUSH Games.

From June 1-10, gamers can go to STiKsGAMING.com – or visit The (RED)RUSH Games booth at E3 June 5-7 — to play alongside their favorite celebrities. Having joined either TEAM INSPI(RED) or TEAM POWE(RED), they will choose to play on Xbox 360 or PlayStation 3, make a small donation – to benefit the Global Fund – pick a game to play, including EA SPORTS FIFA Soccer 12, EA SPORTS NHL 12, 2K Sports’ NBA2K12, KINECT Sports Season 2 and Forza Motorsport 4, and then find an opponent. Post-game, each player reports wins and losses on the website and their results count toward their team’s score. The winner’s donation – and that of his or her competitor — will help their team’s efforts to raise the highest donation to the Global Fund. Throughout the Games, eligible players will have the chance to win prizes, including (RED) products, tickets to the MTV Movie Awards and the chance to take on celebrity gamers, who will join in and play throughout The (RED)RUSH Games.

More information on (RED)RUSH TO ZERO: http://www.redrush.com/
More information on STiKS Gaming: http://www.stiksgaming.com/