“BIG BROTHER SUNDAY” DELIVERS ITS LARGEST AUDIENCE OF THE SUMMER

“Big Brother” Posts Gains in Viewers Over Last Week and Last Year

Sunday’s edition of BIG BROTHER posted its largest audience of the summer on any night and notched viewer gains over last week and last year, according to Nielsen preliminary live plus same day ratings for Aug. 8.

BIG BROTHER SUNDAY was second in households (4.5/08), viewers (7.49m), adults 25-54 (3.0/8) and adults 18-49 (2.4/08).  Compared to last week, BIG BROTHER SUNDAY added +380,000 viewers (from 7.11m, +5%).

Compared to the same night last year, BIG BROTHER SUNDAY added +340,000 viewers (from 7.15m, +5%).

Updated Sunday ratings will be available tomorrow.