The Cult of LEGO by John Baichtal and Joe Meno (a J!-ENT LEGO Book Review)
November 29, 2012 by Dennis Amith
BOOK: The Cult of LEGO
AUTHOR: John Baichtal, Joe Meno
Company: No Starch Press
Availability: Available Now
Hardcover: 304 pages
From WIRED’s GeekDad blogger John Baichtal and BrickJournal founder Joe Meno comes a coffee tablebook showcasing the love of LEGO but also one of the must-have books for those who are passionate about reading the history and how LEGO has impacted popular culture.
The book goes into the history of LEGO and also goes into fake LEGO and competitors who are able to create interlocking bricks due to LEGO’s expiring patent.
The book also goes into the various type of LEGO fans such as the AFOLs (Adult Fan of LEGO), Women Builders and how a few fans to LEGO to the next level, created their own publication and also for those who are not familiar with the LEGO terminology, a LEGO fan glossary is included.
The book goes into the popularity of LEGO Minifigures. Controversial minifigures and people creating their own accessories and creating unofficial LEGO minifigures.
The book also goes into the more advanced nature of the LEGO fan, such as architectural recreations, trains, cinematic inspirations.
And of course, a chapter is dedicated to those who build their own structures or showcase their creativity with original designs using LEGO.
Which leads into a chapter of LEGO art featuring Olafur Eliasson’s Collectivity Project, Douglas Coupland, AME72’s LEGO Graffiti, Ego Leonard, Nathan Sawaya, Zibgniew Libera and more.
And there are those who have created their own back stories, political stories, comics using LEGO’s, so there is a chapter on diorama story telling and Brick Flicks for those who make their own stop-motion LEGO films.
For those wondering if there is a chapter on huge LEGO creations, there is. A Microscale and life-sized LEGO chapter is featured. From Microdioramas to collaborative microbuilding and those who like to build big.
Also, chapters that go into video games, LEGO fonts, LEGO fan resources. Another that goes into LEGO Robotics such as MINDSTORMS, the FIRST LEGO League and more.
And for those wondering if there is a chapter on LEGO conventions, “The Cult of LEGO” also features a chapter on the LEGO online beginnings, LEGO Users Groups (LUGs), LEGO conventions and Brick Cliques.
And of course, what best to showcase how LEGO has been used for good and technology by featuring how LEGO is used in autism therapy, marketing with bricks, prototyping a space elevator, open prosthetics and also software engineer Andrew Carol’s Mechanical Computers.
When it comes to finding a LEGO book that goes into different areas of LEGO fandom but also how LEGO has impacted the community and popular culture, “The Cult of LEGO” is one of the best books out there.
So, if you are a LEGO fan, one will definitely want to give this book a try!
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