Surftech Names Bodie Shandro Canadian Brand Manager

January 8, 2010 by J!-ENT 

Surftech, the world’s largest
manufacturer of surfboards, stand up paddleboards and accessories names
Bodie Shandro, Canadian Brand Manager. Shandro’s appointment supports
Surftech’s strategy to continue to lead the rapidly growing stand up paddle
and surf markets. With 20 years of experience with such brands as O’Neill,
Rip Curl, and Oxbow, Shandro recognizes the tremendous opportunity for
Surftech from coast to coast. “In addition to a rapidly expanding core surf
market, Canada is home to as many as two million inland lakes and rivers;
SUP suddenly legitimizes the soul of surfing in all of us, regardless of how
far we live from the ocean.” says Shandro. Partnering with Kamloops based
NRI Distribution will ensure fast and cost effective deliveries and on-hand
inventory. “By appointing Bodie Shandro as Surftech’s Canadian Brand
Manager, we now have the opportunity to not only supply the overwhelming
demand for our products in Canada but to also grow the brand in that
region.” explains John Griffith, Surftech General Manager.

Surftech is the world’s largest manufacturer of surfboards boasting
proprietary technologies such as Tuflite, TL2, ULTRAFLX, Softops, Wood
Veneer and Blacktips, partnering with the most recognized shapers in the
world including, Al Merrick, Gerry Lopez, Eric Arakawa, Donald Takayama, and
Robert August. Pro surfers and watermen such as Kelly Slater, Timmy Reyes,
Laird Hamilton, Jamie Mitchell, Josh Kerr, Joel Tudor, Shane Dorian, Sepp
Bruhwiler and a huge array of world class athletes all put boards built by
Surftech under their feet.