“LIVE! WITH REGIS AND KELLY” AND GUINNESS WORLD RECORDSâ„¢ CELEBRATE “GUINNESS WORLD RECORD BREAKER WEEK,” SEPTEMBER 12-16, 2011

NEW YORK, NY – September 9, 2011 – It’ll be another history-making week on top morning program “LIVE! with Regis and Kelly” as the show reunites with Guinness World Records to celebrate GUINNESS WORLD RECORD BREAKER WEEK, September 12-16, 2011. All week long, LIVE and Guinness World Records will feature a wide range of incredible record-breaking attempts to celebrate the launch of the 2012 edition of the Guinness World Records® book.

Each year, GUINNESS WORLD RECORD BREAKER WEEK on LIVE showcases a one-of-a-kind collection of over-the-top stunts and unbelievable acts, and this year’s line-up is no exception:

Monday, September 12: Five gymnasts and tumblers who make up the acrobatic EXTREME TEAM will visit LIVE and attempt to reclaim their record for “Most Basketball Forward Flip Slam Dunks in 30 seconds.”

Tuesday, September 13: Regis and Kelly host the record-holder for “Longest Fingernails,” and SARWAN SINGH of Canada will show off the beard that landed him the “Longest Beard on a Living Person” record, last measured at 7 feet, 9 inches on March 4, 2010.

Wednesday, September 14: PATRICK BERTOLETTI, TIM “EATER X” JANUS and CRAZY LEGS CONTI from the International Federation of Competitive Eaters will try to beat the record of “Most Bananas Eaten in One Minute,” which currently stands at seven bananas peeled and eaten.

Thursday, September 15: WALTER URBAN of Canada will try to raise the bar on the current record for “Most Weight Squat Lifted In One Hour,” which currently stands at more than 60 tons, coming in at a whopping 125,065 pounds.

Friday, September 16: Capping off the week will be a special Guinness World Record attempt by Germany’s MARTINA SERVATY, who will try to crush her own record of “Most Juice Extracted From Grapes By Treading In One Minute.” LIVE co-host Kelly Ripa will go head-to-head with Martina, trying to stomp her for the same record.

Guinness World Records (GWR) is the global authority on record-breaking achievements. First published in 1955, the annual Guinness World Recordsâ„¢ book has become one of the biggest-selling copyright titles of all time, selling 120 million copies to date in 22 languages and in more than 100 countries. The internationally renowned brand is now also available across a number of platforms – GWR’s global television shows are watched by 250 million viewers annually; digital media and online record-processing services attract more than 50 million visitors a year; and the live events team annually entertains and inspires 1.5 million people around the world. GWR receives more than 1,000 applications each week and has a specialized team of multi-language record managers and adjudicators who travel the globe to verify official record attempts. GWR also has a commercial division (Guinness World Records Corporate <http://corporate.guinnessworldrecords.com/> ) that offers accessible record-breaking business solutions to other organizations and brands.

“LIVE! with Regis and Kelly” is executive produced by Michael Gelman and distributed in national syndication by Disney-ABC Domestic Television. Produced by WABC-TV in New York, “LIVE! with Regis and Kelly” airs in more than 200 markets across the country.