BRAVO SHATTERS RECORD RATINGS AS “FLIPPING OUT†FINALE DELIVERS HIGHEST RATED EPISODE IN SERIES’ HISTORY
AND “THE RACHEL ZOE PROJECT†SCORES ITS HIGHEST RATED SEASON PREMIERE NEW YORK – September 8, 2011 – Bravo proves to be a ratings force on Tuesday nights as the season finale of “Flipping Out†delivered its highest rated episode in series’ history among all key demos and “The Rachel Zoe Project†earned its highest rated season premiere ever among all key demos, according to Nielsen Media Research. The season five finale of “Flipping Out†scored 1.76 million total viewers and 1.14 million adults 18-49, marking an impressive double-digit growth, up 54 percent among total viewers and 62 percent among adults 18-49 compared to the previous season finale (10/12/10). “The Rachel Zoe Project†season four premiere earned 1.26 million total viewers and 801,000 adults 18-49, posting double-digit growth, up 29 percent among total viewers and 24 percent among adults 18-49 compared to the previous season premiere (8/3/10). For more information, visit www.BravoTV.com and follow us on Twitter at https://twitter.com/BravoPR.
Season five of “Flipping Out” earned its highest rated season of the series ever among all key demos, averaging 1.34 million total viewers and 875,000 adults 18-49. Marking double-digit growth, season five increased 12 percent among total viewers and 17 percent among adults 18-49 compared to the previous season.
On the day of the premiere, BravoTV.com’s showsite for “Flipping Out†grew double digits with 45 percent increase in page views and 62 percent increase in video streams. In addition, “The Rachel Zoe Project†showsite generated over 53,000 video streams, an impressive 227 percent increase from the previous season’s premiere.
“Flipping Out†has one more stop to make with a reunion special on Tuesday, September 13 at 9 p.m ET/PT. Andy Cohen brings the entire cast, including Sarah and Trace, back together for the first time since the two were both let go. The group discusses the highs and lows of the past year and with feelings of betrayal on both sides, Sarah and Trace confront Jeff about the reasons why they were each fired. On the flip side, Jeff and Gage talk about their new home and the possibility of promoting Zoila from housekeeper to full-time nanny. And last but certainly not least, Jenni reveals some very exciting news about her boyfriend. For a sneak peek: http://www.bravotv.com/flipping-out/season-5/videos/its-the-flipping-out-season-5-reunion.
“The Rachel Zoe Project†heads back to the Big Apple on next week’s episode airing on Tuesday, September 13 at 10pm ET/PT. Rachel is set to unveil her first collection to the fashion industry’s trendsetters and decision makers. With a packed three-day schedule, Jeremiah tries not to crack under pressure as the newest member of the Rachel Zoe team. With all of the moving pieces and all eyes on Rachel, will she make the cut and make a seamless transition from stylist to designer? For a sneak peek: http://www.bravotv.com/the-rachel-zoe-project/season-4/videos/the-part-where-rachel-freaks-out.
Source: Nielsen Media Research, LS data. Omniture Site Catalyst. Time Period FO: 09/06/11 vs. 10/12/10, RZ
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